Relationships And Trust - The Keys To A Successful Massage Therapy Business
Relationships and Trust - These are the keys to your success as a successful massage therapist. If you don't build these, as my good friend would say, you're doomed!
If you have spent any time at all reading my articles on relationships and trust or reviewing my own Las Vegas massage website, you already know what I'm talking about. If you have not visited my home page, please do so now by clicking here, Massage Marketing Solutions, and read this page, first.
I've also covered the topics of building relationships and developing relationships. They are quite different. If you've not read this article please feel free to do so here, Massage Marketing Tips Relationship Building Secrets.
If you have already read these two pages, excellent! Let's continue with a few massage marketing specifics in regards to before the actual massage and after the massage. This page is really not to provide a bunch of massage marketing tips or information, it's for you to scroll down to the bottom of this page and share what works for YOU!
One of the biggest massage marketing tips and client attracting methods is listed below in regards to building relationships and trust. This is also how I retain my Las Vegas massage clients.
When the client arrives, keep an open mind, don't focus entirely on the upcoming massage session. What do I mean by this? I mean, when you greet them, ask them how their day is going. Then, simply listen. Most clients prefer this and will speak quite a bit. This is why I have all my Las Vegas massage clients arrive 15 minutes early for their appointment. This really doesn't take as much time as it seems. This is really simple, yet most therapists I know are in such a hurry to begin the massage, they totally ignore the 'verbal warm-up session.' ;)
Pleae keep in mind that I work for myself and have flexable hours. If you work for another and have massage sessions back to back to back, you'll have to minimize this a bit. It's still important though and it works!
This conversation can also continue into the Client Intake Interview. Click on this link to read how I do this. Once again, this doesn't take nearly as much time as you may think! If a client gets long-winded, gently move them to the topic of their massage.
After the massage, ask them how they feel. Ask them if you performed up to their expectations. You will obviously ask them to re-schedule with you again, but whether they do or don't, add a bit extra effort when the clients depart.
My Las Vegas massage business has me a bit spoiled. I have a hallway I take my clients down to depart, and an elevator as I'm on the second floor. I always walk my clients out, and always ask them if they have big plans for that night, the weekend, etc., etc.
The key here is the personal touch, sincerity. Make eye contact, pay attention and listen to what clients have to say. I'm not asking you to dig into their personal history, just a bit of interesting chit chat outside the norm.
Everyone enjoys being asked questions and talking about themselves. Sure, there are clients who won't speak, and want just a massage. That's fine. But for the other 99% out there, just these two massage marketing tips provided here as greatly assisted my Las Vegas massage business!
Now it's your turn to share! How do YOU build relationships and trust?? Is your way different than how I keep my own Las Vegas massage clients happy??
Building Relationships and Trust are Critical to our Massage Therapy Business
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